The 54 Solutions Blog
Your Guide to Google Analytics Audits
Why do you use Google Analytics? Understanding your customer’s behavior and experience is probably a key component of your marketing strategy. To be effective, you
What to do when DebugView in Google Analytics 4 is not working?
DebugView is a powerful feature in Google Analytics 4 (GA4) that allows you to monitor the events and user properties that GA4 collects from your
How to install and configure Cookiebot, using Google Tag Manager
Cookiebot is a solution that helps you manage user consent and cookies on your website. It allows you to comply with data protection regulations such
5 ways to check if Google Analytics 4 is installed on a website
If you want to use Google Analytics 4 (GA4), the latest version of Google’s web analytics tool, on your website, you need to install it
Supermetrics: the must-have tool to optimize your marketing data
Supermetrics has become a popular tool among marketing teams, who use it to leverage their data to get better insights for decision making. In this
Difference between GA4 and Backend data
Have you ever noticed that the data generated from your website, such as the number of transactions or leads, does not always match when you
Differences and similarities between Google Tag Manager and gtag.js
Tag management is an essential part of online data tracking and analysis. Two popular tools that simplify this process are Google Tag Manager (GTM) and
Choosing The Right Automation Tool – Make Vs Zapier
Make and Zapier are the most popular and powerful automation tools on the market right now. They both help you outsource repetitive tasks and seamlessly connect workflows in a single step. But which one should you choose? Let’s compare and contrast the two to help you pick the right automation tool for your needs.
Server Side-Tagging, The Future of Analytics
There has been a lot of hype regarding server-side tagging (SST) in Google Tag Manager since it was introduced by Google in 2020. Some say
The Rebirth of Google Analytics
Digital Marketing is moving at a fast pace. What works today may be obsolete tomorrow. Announcing the rebirth of Google Analytics with GA4.
